Top 9 Digital Marketing Books That Every Marketer Should Read


The team at Target Internet has chosen their Top 9 Digital Marketing books that they believe that every marketer should read. Believe me it was a tough choice and lots of coffee and pizza was consumed in the appointment of these books. Without further a do in no particular order here are the 9 books…

Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement

Digital Branding is a book created by an amazing man (he’s our CEO, we have to say that), Daniel Rowles with his massive background experience working with many large recognisable companies. This is another 5 star book on Amazon with its in depth look core marketing avenues like content marketing, social media, search engine optimisation and web analytics, to deliver a robust framework for brand planning, identity, channel selection and measuring the effectiveness of campaigns. 

The Age Of Influence

We got to interview the Author of this Book Neal Schaffer on The Digital Marketing Podcast. Ciaran, Our Marketing Director who has never been a fan of the influencer industry read it cover to cover and came out the other end inspired and full of creative ideas. That shocked us all. If you want to understand Influencers and how to work collaboratively with them to super boost your social media and content marketing efforts, this book is packed full of practical how to tips, tools and know how. Read it, get great at influencing the influencers, maybe become more influential yourself and be a better marketer.

Digital Marketing That Actually Works the Ultimate Guide: Discover Everything You Need to Build and Implement a Digital Marketing Strategy That Gets Results 

This guide is intended for company experts and marketers who want a powerful understanding of the key ideas of digital marketing – what they are, how they operate and how they can be implemented for development of their business and much, much more. 

Just before we tell you about more must-read digital marketing books, we want to let you know about Kindle Unlimited’s 30 day free trial. Take a look and explore this offer so you can get thousands of free digital marketing books and audio-books right at your fingertips by taking advantage of the deal. * 

The Clarity Project: The 4-step system to simplifying your sales message and attracting more clients online 

The Clarity Project has been published for companies that are trying to introduce fresh customers using their current website or that are not convinced where to begin when it gets to digital marketing. Liam Thompson un-jumbles the jargon in a step by step system for growing your business online presence. 

Digital Marketing for Dummies 

A well-done digital marketing plan is a demonstrated element of company achievement, and all-in – one for dummies digital marketing includes all you need to construct and execute a successful digital marketing strategy. This novel features easy-to-absorb advice and ideas that transform internet opportunities into faithful clients. 

Marketing 4.0: Moving from Traditional to Digital 

Marketing has forever changed this is what happens next Marketing 4.0: Moving from Traditional to Digital is a much-needed guide for next-generation marketing. Written by the world’s major marketing officials, this book enables you navigate the increasingly linked world and change the consumer landscape to more efficiently reach more clients. 

Digital Marketing Strategy: An Integrated Approach to Online Marketing 

Use this second edition of the bestselling manual, Digital Marketing Strategy, to select, align and handle digital channels and activities. This book provides , step-by-step structure allows each digital platform and method to be planned, integrated and measured, all tailored to overarching company goals.

Webs of Influence: The Psychology of Online Persuasion 

This book will demonstrate you how particular principles can be applied to enhance your marketing, products and websites, allowing you to participate more meaningfully with your clients. This book will demonstrate you how particular principles can be applied to enhance your marketing, products, websites and much more. 

Digital Marketing 

The seventh edition of the Digital Marketing book, written by Dave Chaffey and Fiona Ellis-Chadwick, offers the most extensive guide to all elements of using the Internet, digital media and marketing technology to accomplish integrated multichannel marketing objectives. 

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