Give your team the support to master the fundamentals of digital marketing, achieve certification and stay up to date with our industry endorsed online training courses.
WHAT IT IS
Digital Marketing Online Courses Walkthrough
"The modules were very helpful to develop and strengthen our team's knowledge in Marketing. The website is inspiring and the examples given are relevant to our daily work. We highly recommend you to start your training now." Leticia Vilares, Marketing Manager @UBS Wealth Management Global Emerging Markets
Topics Covered
Analytics & Data
We offer industry accredited digital marketing certification, here are the courses we have in Analytics & Data:
Introduction to GA4
Core Web Vitals
Search Console
Reporting Dashboards
Understanding GDPR
Multi-Channel Funnels
Data Scraping
AB Testing
Analytics for SEO
Tag Manager
Email Marketing Analytics & Metrics
Big Data
Analytics Step by Step
Analytics Analysis
Analytics
Using Data to Improve Campaigns
Privacy and Data
Digital Insights Tools
Advanced Analytics for Content
Tracking Campaign Results
Brand Management
We offer industry accredited digital marketing certification, here are the courses we have in Brand Management:
Communications
We offer industry accredited digital marketing certification, here are the courses we have in Communications:
4 Cs of Marketing Communication
Employee Advocacy
Social Customer Service
Stakeholder Management
Writing Online Press Releases
User Journey Mapping
Stakeholder Mapping
Understanding GDPR
Tone of Voice
Media Handling
Events Management
Print Photography
Evaluating Offline Communication Channels
Visual Engagement
Acting as a Spokesperson
Crisis Management
Content Marketing
We offer industry accredited digital marketing certification, here are the courses we have in Content Marketing:
Hosting a Podcast
SEO Friendly Content Writing
Creating a Podcast
Personalisation
Editing Movies on your Phone
Making Films With iPhone
Online Writing Techniques
Writing Online Press Releases
User Journey Mapping
Writing Effective Titles and Headlines
Content Distribution
Content Marketing Ideas
Content Marketing Measurement
Effective Online Video
Writing for Digital
Hands-On Guide to Podcasting
Guide to YouTube Vlogging
Content Seeding and Repurposing
Content Marketing Tools & Techniques
Content Marketing
Content Calendars & Social Outreach
Advanced Content Marketing Techniques
Hands on Guide to Video Production
User Journey & Content Strategy
Online Persuasion Techniques
Digital Strategy
We offer industry accredited digital marketing certification, here are the courses we have in Digital Strategy:
SMART Digital Marketing Objectives
Gantt Chart for Digital Marketing
Porters 5 Forces
Forresters 5 Is of Digital Engagement
The SAF Model
The STP Model
SEO Friendly Content Writing
The Ansoff Matrix
RACE Framework
McKinsey Consumer Decision Journey
SWOT and TOWS Analysys
Pestel Analysis
Digital Loyalty Programmes
Digital Trends July 2018
Digital Marketing Channel Mix
Digital Marketing Organisational Structure
The Social Media Honeycomb Model
Managing PPC Agencies
Digital Capability Tool
Managing an SEO Agency
Managing Agencies
Digital Strategy Models
Digital Trends July 2017
Digital Psychology
Guide to Cookies
Digital Trends January 2017
Introduction to Agile Working
Digital Marketing ROI
Digital Culture
Strategic Marketing In Perspective
Staying Up To Date With Digital
Sourcing Global Digital Statistics
Setting & Measuring Campaign Objectives
Scenario Planning
Planning & Channel Selection
Personas and The User Journey
Lead Generation
Integrated Campaigns
Digital Strategy Step by Step
Digital Branding
5 Tools for Digital Efficiency
User Journey & Content Strategy
Digital Capability
Strategic Insights
Ecommerce
We offer industry accredited digital marketing certification, here are the courses we have in Ecommerce:
Introduction to Affiliate Marketing
Social Commerce
Fundamentals of Ecommerce
Email Marketing
We offer industry accredited digital marketing certification, here are the courses we have in Email Marketing:
Introduction to Email Automation
Personalisation
Understanding GDPR
Email Marketing Tips and Targeting
Mobile Optimised Email
AB Testing
Email Marketing Analytics & Metrics
Email Marketing
Marketing Automation
Email Techniques
General Marketing
We offer industry accredited digital marketing certification, here are the courses we have in General Marketing:
Calculating ROI
Loyalty Ladder
Emerging Technology in Practice
Emerging Technology
Personal Productivity
The 10 Cs of Internet Marketing Part Two
The 10 Cs of Internet Marketing Part One
Lauterborn 4 Cs of Marketing
The Deming Cycle
SWOT and TOWS Analysys
Pestel Analysis
Managing PPC Agencies
Managing an SEO Agency
Managing Agencies
Marketing Models: The 7Ps
Marketing Models The 7S
Social Media Employee Policy
Mobile Marketing
We offer industry accredited digital marketing certification, here are the courses we have in Mobile Marketing:
Mobile Optimised Email
Mobile Technologies
Responsive Site Design
Mobile Site & App Design
Mobile Marketing
Promoting Mobile Apps
Online Advertising
We offer industry accredited digital marketing certification, here are the courses we have in Online Advertising:
Google Display Ads
Display Advertising Targeting
Display Advertising
Programmatic Advertising
Display Advertising Landscape
Advertising on LinkedIn
PPC
We offer industry accredited digital marketing certification, here are the courses we have in PPC:
Keyword Planning for Google Ads Campaigns
Google Ads Campaign Settings
Creating Effective Google Ads Copy
Managing PPC Agencies
Pay Per Click
Advanced Paid Search
SEO
We offer industry accredited digital marketing certification, here are the courses we have in SEO:
Effective Link Building
User Experience and SEO
How to Carry out an SEO Audit
Managing an SEO Agency
Analytics for SEO
Keyword Research
Advanced SEO Techniques
SEO & Content Marketing
Search Optimisation Tips and Techniques
Search Engine Optimisation
Search Analysis Tools
Social Media
We offer industry accredited digital marketing certification, here are the courses we have in Social Media:
TikTok For Business
The Glue Project
Instagram
Social Customer Service
Digital Marketing Channel Mix
Blogger Outreach
Twitter Optimisation and Analytics
Social Selling
Snapchat for Marketing
Social Media Employee Policy
Social Outreach
Periscope
Social Media Buy In and Risk
Managing Social Media Outreach
Personal Branding with LinkedIn
Social Commerce
Keyword Research
Social Media
Facebook Marketing
Facebook Advertising
Twitter In Perspective
Twitter Advertising
Social Signals
Pinterest
Paid Social Media
Managing Social Media
LinkedIn
Getting More From Twitter
Ethical Social Media
Avoiding Social Media Disasters
Advertising on LinkedIn
10 Social Media Tools
Social Media Monitoring
Social Media Measurement
Tools & Trends
We offer industry accredited digital marketing certification, here are the courses we have in Tools & Trends:
Digital Marketing January 2022
Digital Trends January 2021 Part Two
Digital Trends January 2021 Part One
Digital Trends January 2020
Digital Trends October 2019
Digital Trends January 2019
Digital Trends July 2018
Latest Trends Jan 2018
Digital Trends July 2017
Digital Trends January 2017
Digital Trends July 2016
Staying Up To Date With Digital
Sourcing Global Digital Statistics
Digital Insights Tools
5 Essential Digital Marketing Tools
10 Social Media Tools
5 Tools for Digital Efficiency
Usability
We offer industry accredited digital marketing certification, here are the courses we have in Usability:
AI and Chatbots
Landing Page Optimisation
Digital Psychology
AB Testing
Writing for Digital
Usability Testing
Personas and The User Journey
Introduction to Usability
Online Persuasion Techniques
WHAT IS THE DIGITAL
SKILLS BENCHMARK
Target Internet’s digital marketing skills benchmark assesses your digital skills in a variety of digital marketing disciplines against industry standards and best practice according to main job focus, level of seniority and industry sector.
We offer a fully accredited digital marketing qualification and our content is the only CIM endorsed content globally. Your team can study for a CIM Level 6 Qualification Digital Diploma in Professional Marketing completely online or follow a CIM bespoke recognised programme. We are also an official CPD training center and all of our content counts towards any Continuing Professional Development activity that your teams are working on.
Option 1
CIM Certificate
Certificate in
Digital Marketing strategy,
Tactics and Measurement
KEY BENEFITS
Bridge the Digital Skills Gap
Over 90% of companies lack digital skills*. Upskill your team and keep them up to date with the fast moving digital marketing environment.
*CapGemini Digital Skills Gap Study 2015Maximise Your Training Budget
Elearning is a highly cost effective way to deliver on-going training that can also support and reinforce any classroom based training you are providing.
Simplify the Topics & Learn at Your Own Pace
All of our digital marketing content is easy to follow, highly interactive, self-paced and allows you test your knowledge at every stage.
Stay up to Date
Digital marketing is changing constantly. Our digital marketing elearning allows you to stay up to date in an easy and convenient way.
Comprehensive Knowledge
Our comprehensive library of modules covers all aspects of digital marketing from introductory level content through to expert level.
Accredited Content
Our online digital marketing courses are the only online courses endorsed by the Chartered Institute of Marketing. We are also a CPD Standards training centre and also offer a Certification on several digital marketing disciplines.
How it works
Digital Marketing Certification
Award your team industry recognised CPD Certification on the Fundamentals of Digital Marketing, Advanced Digital Marketing Certification, or create a bespoke certificate for your teams. We are a CPD standards training centre and our courses are endorsed by the Chartered Institute of Marketing.
Online courses
Provide access to a comprehensive library of bite size online courses, as used by some of the world’s leading organisations, covering all aspects of digital marketing. Our courses explore 11 disciplines and the latest digital marketing tools and techniques in detail. Each include a selection of audio, video, interactions and quiz elements, to keep learning engaging.
Learning platform
Our easy to use learning platform enables team and individual progress tracking to help you understand key strengths, weaknesses and next steps. Users can access a wide library of supporting resources and further reading (this is also tracked). Each month your account manager will provide analysis of your reports with ideas and suggestions on how to continue to improve your team’s digital marketing skills."We had the need to update the digital skills within our Communications and Marketing Team and considered a range of options for doing this. The e-learning system [...] represented good value for money for us to train our whole team and the short, web-based modules gave the most flexibility to fit this in around everyone's busy day jobs. The feedback has been overwhelmingly positive, both in terms of the content and format." Clare Yau, Group Manager Marketing and Engagement (Nottinghamshire County Council).
Pricing for teams
| NUMBER OF USERS | MONTHLY | YEARLY |
|---|---|---|
| 1-10 | - | £ 3,000 |
| 11-25 | £ 600 | £ 7,200 |
| 26-50 | £ 1,200 | £ 14,400 |
| 51-100 | £ 2,000 | £ 24,000 |
| 101-150 | £ 2,750 | £ 33,000 |
| 151-200 | £ 3,500 | £ 42,000 |
| 201-250 | £ 4,000 | £ 48,000 |
| 251-300 | £ 4,500 | £ 54,000 |
| 301-350 | £ 5,000 | £ 60,000 |
| 351-400 | £ 5,500 | £ 66,000 |
| 401-450 | £ 6,000 | £ 72,000 |
| 451-500 | £ 6,500 | £ 78,000 |
| 501-550 | £ 7,000 | £ 84,000 |
| 551-600 | £ 7,500 | £ 90,000 |
| 601-650 | £ 8,000 | £ 96,000 |
| 651-700 | £ 8,500 | £ 102,000 |
| 701-800 | £ 9,500 | £ 114,000 |
| 801-1500 | £ 10,000 | £ 120,000 |
| 1501-2000 | £ 12,500 | £ 150,000 |
| 2000 + | POA | POA |