Give your team the support to master the fundamentals of digital marketing, achieve certification and stay up to date with our industry endorsed online training courses.
WHAT IT IS
Digital Marketing Online Courses Walkthrough
"The modules were very helpful to develop and strengthen our team's knowledge in Marketing. The website is inspiring and the examples given are relevant to our daily work. We highly recommend you to start your training now." Leticia Vilares, Marketing Manager @UBS Wealth Management Global Emerging Markets
Topics Covered
Analytics & Data
We offer industry accredited digital marketing certification, here are the courses we have in Analytics & Data:
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Search Console
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Reporting Dashboards
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Understanding GDPR
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Multi-Channel Funnels
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Data Scraping
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Twitter Optimisation and Analytics
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AB Testing
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Analytics for SEO
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Tag Manager
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Email Marketing Analytics & Metrics
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Big Data
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Analytics Step by Step
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Analytics Analysis
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Analytics
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Using Data to Improve Campaigns
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Privacy and Data
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Digital Insights Tools
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Advanced Analytics for Content
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Tracking Campaign Results
Communications
We offer industry accredited digital marketing certification, here are the courses we have in Communications:
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4 Cs of Marketing Communication
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Employee Advocacy
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Social Customer Service
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Stakeholder Management
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Writing Online Press Releases
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User Journey Mapping
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Stakeholder Mapping
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Understanding GDPR
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Tone of Voice
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Media Handling
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Events Management
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Print Photography
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Evaluating Offline Communication Channels
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Visual Engagement
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Acting as a Spokesperson
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Crisis Management
Content Marketing
We offer industry accredited digital marketing certification, here are the courses we have in Content Marketing:
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Hosting a Podcast
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SEO Friendly Content Writing
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Creating a Podcast
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Personalisation
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Editing Movies on your Phone
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Making Films With iPhone
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Online Writing Techniques
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Writing Online Press Releases
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User Journey Mapping
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Writing Effective Titles and Headlines
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Content Distribution
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Content Marketing Ideas
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Content Marketing Measurement
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Effective Online Video
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Writing for Digital
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Hands-On Guide to Podcasting
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Guide to YouTube Vlogging
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Content Seeding and Repurposing
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Content Marketing Tools & Techniques
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Content Marketing
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Content Calendars & Social Outreach
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Advanced Content Marketing Techniques
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Hands on Guide to Video Production
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User Journey & Content Strategy
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Online Persuasion Techniques
Digital Strategy
We offer industry accredited digital marketing certification, here are the courses we have in Digital Strategy:
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Porters 5 Forces
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Forresters 5 Is of Digital Engagement
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The SAF Model
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The STP Model
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SEO Friendly Content Writing
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The Ansoff Matrix
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RACE Framework
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McKinsey Consumer Decision Journey
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SWOT and TOWS Analysys
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Pestel Analysis
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Digital Loyalty Programmes
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Digital Trends July 2018
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Digital Marketing Channel Mix
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Digital Marketing Organisational Structure
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The Social Media Honeycomb Model
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Managing PPC Agencies
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Digital Capability Tool
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Managing an SEO Agency
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Managing Agencies
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Digital Strategy Models
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Digital Trends July 2017
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Digital Psychology
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Guide to Cookies
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Digital Trends January 2017
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Introduction to Agile Working
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Digital Marketing ROI
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Digital Culture
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Strategic Marketing In Perspective
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Staying Up To Date With Digital
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Sourcing Global Digital Statistics
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Setting & Measuring Campaign Objectives
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Scenario Planning
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Planning & Channel Selection
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Personas and The User Journey
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Lead Generation
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Integrated Campaigns
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Digital Strategy Step by Step
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Digital Branding
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5 Tools for Digital Efficiency
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User Journey & Content Strategy
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Digital Capability
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Strategic Insights
Ecommerce
We offer industry accredited digital marketing certification, here are the courses we have in Ecommerce:
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Introduction to Affiliate Marketing
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Social Commerce
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Fundamentals of Ecommerce
Email Marketing
We offer industry accredited digital marketing certification, here are the courses we have in Email Marketing:
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Personalisation
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Understanding GDPR
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Email Marketing Tips and Targeting
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Mobile Optimised Email
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AB Testing
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Email Marketing Analytics & Metrics
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Email Marketing
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Marketing Automation
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Email Techniques
General Marketing
We offer industry accredited digital marketing certification, here are the courses we have in General Marketing:
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The 10 Cs of Internet Marketing Part Two
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The 10 Cs of Internet Marketing Part One
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Lauterborn 4 Cs of Marketing
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The Deming Cycle
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SWOT and TOWS Analysys
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Pestel Analysis
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Managing PPC Agencies
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Managing an SEO Agency
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Managing Agencies
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Marketing Models: The 7Ps
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Marketing Models The 7S
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Social Media Employee Policy
Mobile Marketing
We offer industry accredited digital marketing certification, here are the courses we have in Mobile Marketing:
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Mobile Optimised Email
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Mobile Technologies
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Responsive Site Design
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Mobile Site & App Design
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Mobile Marketing
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Promoting Mobile Apps
Online Advertising
We offer industry accredited digital marketing certification, here are the courses we have in Online Advertising:
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Google Display Ads
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Display Advertising Targeting
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Display Advertising
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Programmatic Advertising
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Display Advertising Landscape
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Advertising on LinkedIn
PPC
We offer industry accredited digital marketing certification, here are the courses we have in PPC:
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Keyword Planning for Google Ads Campaigns
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Google Ads Campaign Settings
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Creating Effective Google Ads Copy
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Managing PPC Agencies
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Pay Per Click
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Advanced Paid Search
SEO
We offer industry accredited digital marketing certification, here are the courses we have in SEO:
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Effective Link Building
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User Experience and SEO
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How to Carry out an SEO Audit
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Managing an SEO Agency
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Analytics for SEO
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Keyword Research
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Advanced SEO Techniques
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SEO & Content Marketing
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Search Optimisation Tips and Techniques
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Search Engine Optimisation
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Search Analysis Tools
Social Media
We offer industry accredited digital marketing certification, here are the courses we have in Social Media:
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The Glue Project
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Instagram
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Social Customer Service
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Digital Marketing Channel Mix
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Blogger Outreach
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Twitter Optimisation and Analytics
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Social Selling
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Snapchat for Marketing
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Social Media Employee Policy
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Social Outreach
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Periscope
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Social Media Buy In and Risk
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Managing Social Media Outreach
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Personal Branding with LinkedIn
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Social Commerce
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Keyword Research
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Social Media
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Facebook Marketing
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Facebook Advertising
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Twitter In Perspective
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Twitter Advertising
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Social Signals
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Pinterest
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Paid Social Media
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Managing Social Media
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LinkedIn
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Getting More From Twitter
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Ethical Social Media
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Avoiding Social Media Disasters
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Advertising on LinkedIn
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10 Social Media Tools
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Social Media Monitoring
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Social Media Measurement
Tools & Trends
We offer industry accredited digital marketing certification, here are the courses we have in Tools & Trends:
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Digital Trends January 2021 Part Two
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Digital Trends January 2021 Part One
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Digital Trends January 2020
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Digital Trends October 2019
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Digital Trends January 2019
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Digital Trends July 2018
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Latest Trends Jan 2018
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Digital Trends July 2017
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Digital Trends January 2017
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Digital Trends July 2016
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Staying Up To Date With Digital
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Sourcing Global Digital Statistics
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Digital Insights Tools
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5 Essential Digital Marketing Tools
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10 Social Media Tools
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5 Tools for Digital Efficiency
Usability
We offer industry accredited digital marketing certification, here are the courses we have in Usability:
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AI and Chatbots
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Landing Page Optimisation
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Digital Psychology
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AB Testing
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Writing for Digital
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Usability Testing
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Personas and The User Journey
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Introduction to Usability
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Online Persuasion Techniques
WHAT IS THE DIGITAL
SKILLS BENCHMARK
Target Internet’s digital marketing skills benchmark assesses your digital skills in a variety of digital marketing disciplines against industry standards and best practice according to main job focus, level of seniority and industry sector.
We offer a fully accredited digital marketing qualification and our content is the only CIM endorsed content globally. Your team can study for a CIM Level 6 Qualification Digital Diploma in Professional Marketing completely online or follow a CIM bespoke recognised programme. We are also an official CPD training center and all of our content counts towards any Continuing Professional Development activity that your teams are working on.
Option 1
CIM Certificate
Certificate in
Digital Marketing strategy,
Tactics and Measurement
KEY BENEFITS
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Bridge the Digital Skills Gap
Over 90% of companies lack digital skills*. Upskill your team and keep them up to date with the fast moving digital marketing environment.
*CapGemini Digital Skills Gap Study 2015 -
Maximise Your Training Budget
Elearning is a highly cost effective way to deliver on-going training that can also support and reinforce any classroom based training you are providing.
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Simplify the Topics & Learn at Your Own Pace
All of our digital marketing content is easy to follow, highly interactive, self-paced and allows you test your knowledge at every stage.
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Stay up to Date
Digital marketing is changing constantly. Our digital marketing elearning allows you to stay up to date in an easy and convenient way.
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Comprehensive Knowledge
Our comprehensive library of modules covers all aspects of digital marketing from introductory level content through to expert level.
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Accredited Content
Our online digital marketing courses are the only online courses endorsed by the Chartered Institute of Marketing. We are also a CPD Standards training centre and also offer a Certification on several digital marketing disciplines.
How it works
Digital Marketing Certification
Award your team industry recognised CPD Certification on the Fundamentals of Digital Marketing, Advanced Digital Marketing Certification, or create a bespoke certificate for your teams. We are a CPD standards training centre and our courses are endorsed by the Chartered Institute of Marketing.
Online courses
Provide access to a comprehensive library of bite size online courses, as used by some of the world’s leading organisations, covering all aspects of digital marketing. Our courses explore 11 disciplines and the latest digital marketing tools and techniques in detail. Each include a selection of audio, video, interactions and quiz elements, to keep learning engaging.
Learning platform
Our easy to use learning platform enables team and individual progress tracking to help you understand key strengths, weaknesses and next steps. Users can access a wide library of supporting resources and further reading (this is also tracked). Each month your account manager will provide analysis of your reports with ideas and suggestions on how to continue to improve your team’s digital marketing skills."We had the need to update the digital skills within our Communications and Marketing Team and considered a range of options for doing this. The e-learning system [...] represented good value for money for us to train our whole team and the short, web-based modules gave the most flexibility to fit this in around everyone's busy day jobs. The feedback has been overwhelmingly positive, both in terms of the content and format." Clare Yau, Group Manager Marketing and Engagement (Nottinghamshire County Council).
Pricing for teams
| NUMBER OF USERS | MONTHLY | YEARLY |
|---|---|---|
| 1-10 | - | £ 3,000 |
| 11-25 | £ 600 | £ 7,200 |
| 26-50 | £ 1,200 | £ 14,400 |
| 51-100 | £ 2,000 | £ 24,000 |
| 101-150 | £ 2,750 | £ 33,000 |
| 151-200 | £ 3,500 | £ 42,000 |
| 201-250 | £ 4,000 | £ 48,000 |
| 251-300 | £ 4,500 | £ 54,000 |
| 301-350 | £ 5,000 | £ 60,000 |
| 351-400 | £ 5,500 | £ 66,000 |
| 401-450 | £ 6,000 | £ 72,000 |
| 451-500 | £ 6,500 | £ 78,000 |
| 501-550 | £ 7,000 | £ 84,000 |
| 551-600 | £ 7,500 | £ 90,000 |
| 601-650 | £ 8,000 | £ 96,000 |
| 651-700 | £ 8,500 | £ 102,000 |
| 701-800 | £ 9,500 | £ 114,000 |
| 801-1500 | £ 10,000 | £ 120,000 |
| 1501-2000 | £ 15,000 | £ 180,000 |
| 2000 + | POA | POA |