The Art of Email Optimisation Digital Marketing Podcast Episode 201

 

Digital Marketing Podcast Episode 201- Email Optimisation

Digital Marketing Podcast Episode 201- Email Optimisation

We talk to Philip Storey from Enchant Agency, who specialises in helping brands to improve their email marketing. Philip walks us through the art of email optimisation, exploring some tried and tested techniques and frameworks that any email marketer will be able to take and apply to[…]

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Digital Marketing Podcast Episode 200 – Should Your Brand Podcast?

Digital Marketing Podcast Episode 200 – Should Your Brand Podcast?

Podcasting continues to go from strength to strength with international consumption of podcasts growing steadily. With such consistent growth in its consumer base, we thought it was time we explored podcasting as a marketing medium with great potential for anyone looking for a new and exciting way[…]

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Digital Marketing Podcast Episode 199- Learn Affiliate Marketing

Digital Marketing Podcast Episode 199- Learn Affiliate Marketing

Back in August, we met up with Bruce Clayton, co-founder of Optimus Performance Marketing, a multi-award-winning affiliate marketing agency dedicated to driving growth and sales for e-commerce business. Specialists in Affiliate marketing, operating across global territories, Bruce and his team have gained an industry-wide reputation for honesty[…]

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The Digital Marketing Podcast Episode 198 – Yes, You Can Innovate

The Digital Marketing Podcast Episode 198 – Yes, You Can Innovate

Discover your innovation strengths and develop your creative potential. Ciaran speaks to writer and CEO, Natalie Turner from The Entheo Network, a global leadership innovation company that provides consultancy and training services to help individuals and organisations create new products and services whilst building innovation skills, capabilities[…]

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Digital Marketing Podcast Episode 197- Conversational AI

Digital Marketing Podcast Episode 197- Conversational AI

Powered by artificial intelligence, chatbots are cutting-edge software applications capable of having highly personalised and engaging conversations with your customers in messaging apps like Facebook Messenger, on voice platforms like Amazon Alexa, Google Assistant and Siri, or directly on your website or app. It’s easy to be[…]

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Digital Marketing Podcast Episode 196- Custom Audiences and Retargeting

Digital Marketing Podcast Episode 196- Custom Audiences and Retargeting

Do you properly target your display ad campaigns or do you follow more of a carpet bombing strategy? As marketers, it’s easy to get hooked on showing adverts repeatedly to get results and argue how effective this is with your results data. However, given how much aggressively[…]

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Digital Marketing Podcast Episode 195 Tips for Live Video Broadcasts from Michelle Carvill

Digital Marketing Podcast Episode 195 Tips for Live Video Broadcasts from Michelle Carvill

If you listened to our recent podcast interview called ‘Get social’, you may well recognise this week’s guest. When Michelle Carvill and Ciaran caught up to talk about her Book “Get Social, they also talked about all sorts of other things, and one of them was Michelle’s[…]

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Digital Marketing Podcast Episode 194- Competitor Benchmarking Tools- How do you stack up?

Digital Marketing Podcast Episode 194- Competitor Benchmarking Tools- How do you stack up?

Daniel and Ciaran take an in-depth look at online tools to help you with any competitor benchmarking you might need to conduct. These tools are all ones we have tried and tested over the years and include a few which were never intended to be used that[…]

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Digital Marketing podcast episode 193- Get Social, An interview with Author Michelle Carvill

Digital Marketing podcast episode 193- Get Social, An interview with Author Michelle Carvill

Ciaran talks to Michelle Carvill acclaimed author and founder of digital marketing and social media agency Carvill Creative. We explore Michelle’s research for her book ” Get Social- Social Media Strategy & Tactics for Leaders.” Wherever your business is based, and whatever it does, you can guarantee[…]

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Digital Marketing Podcast Episode 192- Mastering Stakeholder Management

Digital Marketing Podcast Episode 192- Mastering Stakeholder Management

Learn how you can put more energy into your projects and spend less time debating them with detractors with this simple to follow approach to stakeholder management. Daniel shares his own approach to stakeholder management with some simple easy to follow guidance on how to go about[…]

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