Digital Marketing Resources

 

Digital Marketing Podcast Episode 286 Is Social Media Toxic?

Podcasts, Social Media

Daniel and Ciaran discuss ‘Is Social Media Toxic?” exploring different angles to the debate. For those who decide it is, what could or should be done about it?

Digital Marketing Podcast Episode 285 Culture Ate My Brand

Podcasts, Brand Management

We speak to Mark Miller and Ted Vaughn, authors of “Culture Built My Brand” and learn how to better quantify, measure and build awesome and inspiring company culture that drives outstanding results.

Better than Zoom: the top video conferencing tools in 2021

Blog Posts, Communications

As millions worked from home during 2020, Zoom seemed destined to secure a lasting position as the go-to video conferencing tool for business and social calls. But by early 2021, the tool had seen its daily average users (DAUs) fall across...

Digital Marketing Podcast Episode 284 Evergreen Content

Podcasts, Content Marketing/ SEO

Daniel and Ciaran take a deep dive into the ongoing issues around creating great evergreen content that works.

What is Cold Email? (And is it GDPR Compliant?)

Blog Posts, Email Marketing

Depending on who you ask, cold email is either a personal and persuasive sales tool, or it’s a spammy tactic that should be consigned to the Trash folder of email history. In our opinion, both viewpoints can be true: it depends on how the...

Digital Marketing Podcast Episode 283 Email Attraction

Podcasts, Email Marketing

International marketing, branding & writing consultant Kim Arnold gives us a masterclass in writing better personal email.

How Apple iOS14 Changes Have Affected Facebook Third-Party Tracking

Blog Posts, Mobile Marketing/ Social Media

iOS14 has changed the game for advertisers using Facebook – and also for the social media giant itself. In this article, we’ll talk about: the big change to Apple’s operating system that advertisers need to know about.how that change...

Digital Marketing Podcast Episode 282 App Store Optimization

Podcasts, SEO

Leading global App Store search optimizer, Cindy Krum from Mobile Moxie, gives us a masterclass in how ASO works and how you can use it as part of your overall marketing strategy.

Target Internet’s Guide to Project Management for Marketers

Blog Posts, General Marketing/ Tools & Trends

Project management is a highly effective tool for getting marketing work done, from advertising campaigns and SEO to social media content and promotions. This guide will take you through how to do project management in a marketing context,...

What Is BIMI?

Blog Posts, Email Marketing

BIMI could be the key to increasing trust in your emails – through the power of your own brand logo. In this guide, we explain what BIMI is, how to implement it, and how BIMI can improve email deliverability. Before we start, we’d like...

Digital Marketing Podcast Episode 281 The Digital Transformation Toolkit

Podcasts, Digital Strategy

Apple Mail Privacy Protection will soon be here. Discover the impact this feature will have on your email marketing this autumn and what you should do now.
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