Digital Marketing Resources

 

Digital Marketing Podcast Episode 216 - Personal Voice Assistants

Podcasts, Tools & Trends

Voice Assistants are already having a significant impact on how consumers are consuming digital content. Explore with us how that might change your marketing.

How to set SMART Marketing Objectives

Blog Posts, Digital Strategy

What are SMART Marketing objectives, how do they apply to digital marketing activities, and how does SMART goal-setting fit into marketing strategy formulation? Join us as we explain one of the most useful frameworks in the business and...

Digital Marketing Podcast Episode 215-Celebrating 9 years of our Podcast

Podcasts, Tools & Trends

We are celebrating the ninth year of the digital marketing podcast. We take a look at a couple of news events in the news this week nine years ago and to celebrate with you all we invite you to try out a whole suite of useful tips and tools...

A marketer’s guide to TikTok

Blog Posts, Social Media

With over a billion downloads and counting, TikTok is one of the fastest-growing social platforms ever. If you’re over the age of 21, there’s a pretty good chance you’ve never even heard of it. Join us as we discuss what TikTok is,...

Digital Marketing Podcast Episode 214 - A Planning Masterclass with Peter Morville

Podcasts, Content Marketing

Peter Morville, Author of Planning for Everything, talks to us about more effective planning and how to achieve it. Discover what better planning might do for you, and your organisation.

Digital Marketing Podcast Episode 213 - Podcast Marketing Strategy

Podcasts, Content Marketing

To celebrate the launch of their latest book Podcast Marketing Strategy,Daniel and Ciaran explore some of the strategies that make podcasts such an effective content marketing vehicle for so many businesses. Listen in an discover what...

Digital Marketing Podcast Episode 212 - Personalized Marketing

Podcasts, Analytics & Data/ Content Marketing

Daniel makes a case for better marketing personalization. For many marketers personalization is a big focus for 2019, but where exactly should you where to start your personalization development journey?

Digital Marketing Podcast Episode 211 - Larry Kim, Chat Marketing & MobileMonkey

Podcasts, Content Marketing/ Tools & Trends

Larry Kim explains why Chatbot Marketing will be the next big wave to rock the digital marketing world. Discover MobileMonkey, the tool he's built to help you catch that wave in this interview.

A marketer’s guide to good user experience (UX)

Blog Posts, Usability

Join us as we take an in-depth look at user experience – or UX for short. What is UX, what are its core principles, and how can those principles be applied to an app or website? Furthermore, how can marketers measure customer experience...

How to Search Engine Optimise Your Writing in 2019

Blog Posts, SEO

A comprehensive guide to search engine-optimising your web content in 2019. Learn how to plan, produce and finetune your writing according to the latest search standards.

Digital Marketing Podcast Episode 210 - Discover Valuegraphics

Podcasts, Content Marketing/ Tools & Trends

Is age really a suitable way to segment our Audiences? Author David Allison shares with us Valuegraphics, an exciting new way to segment based on human values.
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