Latest Digital Marketing Posts

  • Digital Marketing Podcast Episode 111 - Digital Marketing Trends 2015
    Digital Marketing Podcast Episode 111 – Digital Marketing Trends 2015
    Daniel talks to bestselling digital marketing author, consultant and speaker Dave Chaffey from Smart Insights about what’s new in 2015 for digital marketers. What should our focus be over the next twelve months in the never ending search for growth, competitive advantage and improved results from our marketing campaigns? Listen to find […]...
  • Digital Marketing Podcast Episode 110 - Digital Marketing Content Calendars
    Digital Marketing Podcast Episode 110 – Digital Marketing Content Calendars
    In this episode Daniel walks us through an effective content calendar and how to manage it, how to approach effective planning to ensure your content is scheduled and shared within social media.  Build a more effective plan on what you are publishing, who is responsible for producing […]...
  • Digital Marketing Personas: Introduction and top 5 resources/links
    Digital Marketing Personas: Introduction and top 5 resources/links
    In this blog we define what a Persona is in the context of digital marketing, how they can be used and share some of the best free digital marketing persona resources and links. A persona is a fictional character that has been developed to characterise the key […]...
  • Instagram for Business - top tips and measurement challenges
    Instagram for Business – top tips and measurement challenges
    In this blog we explore how we can use Instagram to help achieve our business objectives and how we can address some of the challenges of measuring what impact our efforts are having. Of all the social media channels that I cover during my training sessions and […]...
  • Email Marketing Best Practice - Complete Guide
    Email Marketing Best Practice – Complete Guide
    Complete guide to email marketing best practice. Over 25 pages of best practice, tools, tips and examples. Free chapter from award winning book “Digital Branding” No sign up or forms to fill in. Covers all aspects of email marketing.  ...

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