What’s New In Digital – Edition 2


There were no major updates on the main digital platforms this month; perhaps the most significant was the announcement that Pinterest has opened free access to all and developed new mobile services which could further spur adoption.

I’d pick our first alert on the new content streaming services as the most interesting topic of discussion for this month, it shows how digital communications platforms continue to evolve.

I’ve summarised the updates on what’s new in the standard five areas to make it quick for you to scan the stories.

Strategy and planning

Social media marketing

Search marketing

User experience, analytics and conversion optimisation

Email marketing and CRM

This summary was created by Dave Chaffey of Marketing strategy advice site SmartInsights.com.

More links from the Target Internet team:

  • Drop box has announced a new two step verification process to make using it’s tool even more secure.
  • Everyone’s talking about loveit, a visual platform for sharing and collaborating. It looks very much like Pinterest but with some added extras.
  • An interesting article on How to improve your Facebook EdgeRank from Brian Carter, Brand advocate for pagelever



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