Join us as we take a look at Google Search Console and three of its handiest features: Data Highlighting
Content Keywords Report
Links to Your Site What is Google Search Console?
If you’re going to market your website as ef...
Google Search’s machine learning system RankBrain is now used in the processing of every query received by the search engine, and affects search rankings “in a lot of queries”. Google Senior Fellow Jeff Dean revealed the news in an in...
Google Switzerland employee John Mueller has confirmed that top level domains are not used as a Google search ranking factor. When asked about TLDs during a Google Webmaster Central office hours hangout interview, Mueller said: “The TLD i...
This week’s top news story in digital marketing is undoubtedly Microsoft’s $26.2 billion acquisition of LinkedIn. The news was announced by the two digital giants on Monday (13/06/16). In an article posted on their blog, LinkedIn str...
Notice something different in your Google Analytics account? The Search Engine Optimisation tab has been replaced with a Google Search Console tab, offering more detailed information on the portion of your site’s activity that stems from ...
What is evergreen content?
When we say ‘evergreen content’, we simply mean web content that won’t lose its relevance and SEO impact within a short space of time (as many news posts do). Evergreen content might take the form of a blog...
Google’s search results page design has undergone a minor design change, which will have interesting implications for digital marketers. As of this month results have been delivered in a wider column, which supports longer meta titles and...
Ciaran talks to Simon Jacobson from Microsoft about how Bing is dramatically growing their share of the search market. Discover how they have set about integrating the search functionality they provide into peoples work flow and daily lives...