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What is the Content Marketing Course?
We have extensive expertise in building highly effective content marketing strategies for a wide range of organisations, and we bring this knowledge to our content marketing training sessions.

This course will help attendees understand the importance of online content and the role it plays in sales, marketing and communications. Attendees will leave with a solid understanding of the user journey online, where content fits in and how to create the right type of content.

Exploring options like search optimisation, content analytics and content optimisation, the course will give attendees the confidence to brief and create the most effective forms of content.

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