Digital Strategy

 

Digital Strategy

Digital Marketing Podcast Episode 32 - Viadeo - Growing your social network

Ciaran talks to Wayne Gibbins from the social network Viadeo who have some 90 million users worldwide. Over a beer, we discover a little more about what Viadeo offer and explore with Wayne how you go about marketing a social network on the ...

Digital Marketing Podcast Episode 11 – Long Sales Pages and Other Dubious Techniques!

Long Sales Pages… Love them or hate them, they still dominate a big section of the online marketing sales arsenal across the web. The...

A Practical Guide to Online Reputation Management

Online reputation management is a niche area of internet marketing, but one that is becoming increasingly important. Despite being a subset of social media marketing and search engine optimisation, both of which have a plethora of good prac...

Digital Marketing Podcast Episode 6 - Community Engagement and Online PR

We interview Dr Crispin Butteriss from Bang the Table in Australia,  a community engagement company who published 100 ideas to help en...

Marketing via online social networks: From The Marketer magazine April 2010

The following article was first published in The Marketer magazine in April 2010 - The Marketer is the monthly magzine of the Chartered Institute of Marketing, the worlds largest marketing organisation. Marketing via online social networks...

Working with Agencies and Freelancers

This entry comes from many years of practical experience of working with agencies and freelancers, but also a bit of an insiders view having been a director at a digital marketing agency for 4 years. First of all here’s the main differ...
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