The Digital Marketing Podcast Listen & Learn

 

Digital Marketing Podcast

Welcome to the Digital Marketing Podcast’s home on the web. Here you can find all of our episodes going back over 8 years.
The Digital Marketing Podcast is an advert free, weekly digital marketing podcast with listeners in over 190 countries worldwide. The podcast combines interviews with global experts, together with the latest news, tools, strategies and techniques to give your digital marketing the edge. Perfect for your daily commute, the podcast aims to be both entertaining and informative.
The show is produced and hosted by Daniel Rowles, award winning author, speaker and CEO of Target Internet, and digital marketing specialist and trainer, Ciaran Rogers.


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Digital Marketing Podcast Episode 228 - Discover SparkToro

We speak to Rand Fishkin and Casey Henry, the founders SparkToro. SparkToro is an exciting new influence search engine which enables marketers to search for genuine areas of influence online. If you would like actionable intelligence on wha...

Digital Marketing Podcast Episode 227 - The State of Digital Skills and Education

Daniel talks us through what he feels is at the root of the current digital marketing skills gap in marketing...

Digital Marketing Podcast Episode 226 BIMA Conference Highlights

We speak to some movers and shakers in the interactive world, including Microsoft's CEO Cindy Rose, Sky VR's Richard Nockles & Extinction Rebellion....

Digital Marketing Podcast Episode 225 Marketing Personalisation and Conversion Rate Optimisation

Is website personalisation always good? We explore how CRO tricks can work against you and share how we are improving our own CRO...

Digital Marketing Podcast Episode 224-Employee Advocacy At Scale with Hootsuite Amplify

Ciaran talks to Alistair Beech from the University of Manchester and explores how they are using Hootsuite’s Amplify App to engage senior staff advocates to help spread the word on the University’s amazing research and campaign initiati...

Digital Marketing Podcast Episode 223-Revisiting 'The 4P's of the Marketing Mix'

Ciaran talks to Mike Berry, an author, digital consultant, trainer and academic, about the famous "4P's of the Marketing Mix: Product, Price, Place, and Promotion."...

Digital Marketing Podcast Episode 222-Future Gazing with Matt Ward

We talk with Futurist and Angel Investor Matt Ward. Driverless cars, Augmented and Virtual reality. The future of e-commerce. Get Matt's answers to all this and more....

Digital Marketing Podcast Episode 221- Exploring Instagram Influencers and Fake Social Influence Part 2

In a follow up to our last episode on Fake social Metrics and engagement, Ciaran speaks to Anders Ankarlid from A Good Company, whose original research into Influencer marketing sparked our interest in effective Influencer marketing measure...

Digital Marketing Podcast Episode 220- Exploring Instagram Influencers and Fake Social Influence Part 1

Is your influencer marketing programme being scammed by influencers gaming social algorithms with fake followers and fake interactions?...
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