Ciaran and Daniel talk about Daniel’s new book Digital Branding and share some of the things we learned while Daniel was writing it. In celebration of the book launching and winning an award, we invite you all to enter a prize draw to win...
Ciaran talks to content marketing strategist for Aha Media Group and author of The Digital Crown: Winning at Content on the Web. Ahava talks Ciaran through her top tips for creating a successful digital marketing strategy and content market...
Regardless of whether you're a fan of Bodyform's marketing approach to date, there's no denying their Bodyform: The Truth campaign was perhaps one of the best examples of brand engagement in the past year.
Editor: Hold it there! Actually...
During the recent CIM Global Summit I noticed what seemed to me as a rather strange phenomenon: a room chock full of digital folk passing comment on the number of people who were tweeting through the speakers presentations. Ironically there...
Managing content for your website or social media can be a tricky business and time consuming especially if content is created by more than one person. Using tools to plan and manage your content can save you time and energy and often helps...
With over 4 billion hours of video being watched every month on YouTube alone it's clear that the popularity of video content is at an all time high. But with 72 hours of video being uploaded every minute how do you make sure yours is seen?...
Podcast aren't seen as the sexiest bit of digital marketing (although they have had a huge resurgence), but I've found them to massively effective in building an audience, awareness, driving website traffic and essentially being an impor...