Effective Snapchat Marketing Strategy Digital Marketing Podcast Episode 173

 

Digital Marketing Podcast Episode 173 – Snapchat Marketing Strategy

Digital Marketing Podcast Episode 173 – Snapchat Marketing Strategy

Snapchat Marketing is a hot topic, but many marketers shy away from it because they haven’t had the chance to play with the platform. This episode can help fix that. We talk to Miri Qylafi from Snapchat Social Influencer Agency Fanbytes talks about Snapchat. We discuss where marketers and[…]

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Digital Marketing Podcast Episode 171 Is Twitter Dead?

Digital Marketing Podcast Episode 171 Is Twitter Dead?

In this episode, as well as shamelessly attempting to get attention with a doom-mongering headline we are discussing all things Twitter. The platform has seen some significant shifts and changes over the last few months so we thought we would share our thoughts on some of the[…]

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Digital Marketing Podcast Episode 167 Social Selling & How To Get It Right

Digital Marketing Podcast Episode 167 Social Selling & How To Get It Right

Ciaran talks to Margherita Maspero, from SoAmpli, about effective social selling for B2B businesses. We explore how to use different social channels with the right marketing materials and Margherita shares some practical tips they use within their own B2B sales and marketing teams to build strong and[…]

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Digital Marketing Podcast Episode 166 Message Me

Digital Marketing Podcast Episode 166 Message Me

This week Ciaran talks with Joshua March, the founder and CEO of Conversocial, a leading social customer service solution used by hundreds of the world’s biggest brands to deliver enterprise-scale customer service through social media and mobile messaging platforms. A renowned expert in social media and customer[…]

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3 Examples of Great Social Media Strategy

3 Examples of Great Social Media Strategy

Advanced social media marketing skills are wasted without a great social strategy behind them. In this article, we’ll be trying to gain a better understanding of the thinking behind the best social campaigns, by discussing how three leading brands have put an exceptional strategy into practice on[…]

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Guide to Personal Branding on LinkedIn

Guide to Personal Branding on LinkedIn

Join us as we outline how to create and communicate a personal brand on LinkedIn. We’ll be discussing content marketing on LinkedIn Pulse, LinkedIn profile best practices, and how to gain social proof by interacting with other users. Personal branding theory Before we get started on your[…]

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Digital Marketing Podcast Episode 155 Beginners Guide to Crowdfunding

Digital Marketing Podcast Episode 155 Beginners Guide to Crowdfunding

With Crowdfunding globally driving billions in revenue, crowdfunding continues to go from strength to strength as a viable source of funding and support for both business and personal endeavours. We talk to crowdfunding expert Heather Delaney, a crowdfunding PR communications expert from Dynamo PR in San Francisco who[…]

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Twitter Has Started Cropping Images Square in Email Updates

Twitter Has Started Cropping Images Square in Email Updates

Think you know how your Twitter images are rendering in email updates? You may need to think again. Just over the past week or so, we’ve had our attention drawn to several Twitter email updates where the image has been cropped into a square. Let us show[…]

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A Practical Guide to Using Snapchat for Marketing

A Practical Guide to Using Snapchat for Marketing

Snapchat’s yearly ad revenue trailed Facebook’s $26bn to $366.69mn in 2016. You might reasonably see this as an indicator that brands don’t yet regard Snapchat as a viable channel – but our question is: are those brands right to feel this way? Despite its relative obscurity as[…]

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How to View Tweet Stats on Your Twitter Profile

How to View Tweet Stats on Your Twitter Profile

Twitter may have undergone a curvaceous re-design last week, but it’s still sharp where it counts – in the engagement stats department. Twitter makes stats on your tweets supremely accessible by placing a ‘View tweet activity’ icon on each tweet. Here’s a quick guide on how to[…]

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