Disruptive Ad Targeting Techniques Digital Marketing Podcast Episode 128

 

Digital Marketing Podcast Episode 128 – Disruptive Ad Targeting Techniques

Digital Marketing Podcast Episode 128 – Disruptive Ad Targeting Techniques

Disruptive Ad Targeting Techniques Daniel and Ciaran discuss some of the new targeting options available to marketers on Google Adwords, Facebook and other social platforms and the creative ways they can be used to reach the right audience for your business. Links: Gmail Ads Facebook Custom Audiences[…]

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Digital Marketing Podcast Episode 127 – The Future of Email Marketing 2016 and beyond

Digital Marketing Podcast Episode 127 – The Future of Email Marketing 2016 and beyond

Ciaran talks to Kristin Naragon, Director of Email Solutions at Adobe, about their research into both consumer and marketing professionals use of email marketing and the interesting insights it provided. With email marketing continuing to be a channel of communication that consistently drives results, we also discuss[…]

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Digital Marketing Podcast Episode 126 – Discover Google Tag Manager

Digital Marketing Podcast Episode 126 – Discover Google Tag Manager

Ciaran talks to Daniel about Google Tag Manager and provides us with an outline of what it does and how to use it, and we discuss some of the more advanced features and ways to make use of this fab free tool. If you looked at Tag[…]

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Digital Marketing Podcast Episode 125 – Digital Skills Gap Hacks

Digital Marketing Podcast Episode 125 – Digital Skills Gap Hacks

How do you stay abreast of the constant and sometimes vast changes in the digital space thrown at us every week? Daniel and Ciaran share how they stay up to date with changes large and small in the digital world on a daily basis with some quick[…]

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Digital Marketing Podcast Episode 124 – What is Programmatic advertising?

Digital Marketing Podcast Episode 124 – What is Programmatic advertising?

Daniel talks us through what Programmatic Advertising is and tells us how the technologies and three letter acronyms all work! Understand some of the latest advances and jargon used in display advertising on various advertising networks and learn how you can use whats on offer to boost[…]

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Digital Marketing Podcast Episode 123 – Your Digital Marketing Questions Answered

Digital Marketing Podcast Episode 123 – Your Digital Marketing Questions Answered

Daniel and Ciaran discuss and answer some of your most recent questions to us in the first of an ongoing series of listener questions. We look at Analytic goals and their limitations, Google Analytics demographic data, dust off our favourite mac cheat sheets of yesteryear and discuss[…]

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Digital Marketing Podcast Episode 122 – Lessons from a New Startup

Digital Marketing Podcast Episode 122 – Lessons from a New Startup

Daniel and Ciaran discuss Target Internet’s new digital e-learning training platform and Daniel shares with us how Target Internet has developed over the years and some of the key learnings from the journey. Find our new online digital marketing training here and sign up for free sample[…]

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Digital Marketing Podcast Episode 121 – How to Maximise Your Facebook Reach

Digital Marketing Podcast Episode 121 – How to Maximise Your Facebook Reach

Ciaran and Daniel share their top tips on how to increase the reach of your digital content in Facebook using some simple techniques and measuring what your audience really likes.

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Digital Marketing Podcast Episode 120 – Controversial Content Marketing Techniques

Digital Marketing Podcast Episode 120 – Controversial Content Marketing Techniques

Daniel and Ciaran discuss  a couple digital marketing tools that we think offer amazing functionality but which need to be used responsibly. Tools explored: snip.ly meetedgar.com

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Digital Marketing Podcast Episode 119 – Email Marketing Best Practice

Digital Marketing Podcast Episode 119 – Email Marketing Best Practice

Daniel and Ciaran discuss Email Marketing best practice and share their top tips for effective mass email communication with your highly valuable engaged email subscribers.

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