Digital Marketing Resources

 

Marketing via online social networks: From The Marketer magazine April 2010

Digital Strategy/ Social Media

The following article was first published in The Marketer magazine in April 2010 - The Marketer is the monthly magzine of the Chartered Institute of Marketing, the worlds largest marketing organisation. Marketing via online social networks:...

Introduction to Conversion Marketing

Analytics & Data

Most of us spend an awful of of time on getting more traffic to our websites. What we don’t do enough of is look at what happens to that traffic when it arrives and see how we could get more from what we already have. When you look at it...

Working with Agencies and Freelancers

Reports, Digital Strategy

This entry comes from many years of practical experience of working with agencies and freelancers, but also a bit of an insiders view having been a director at a digital marketing agency for 4 years. First of all here’s the main...
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