Digital Marketing Resources

 

Ecommerce conversion techniques

Blog Posts, Ecommerce

We explain some of the most successful conversion techniques in ecommerce. What does ecommerce conversion best practice look like, and which conversion-boosting trends are taking ecommerce by storm in 2020? Let’s find out.  What counts...

Digital Marketing Podcast Episode 212 - Personalized Marketing

Podcasts, Analytics & Data/ Content Marketing

Daniel makes a case for better marketing personalization. For many marketers personalization is a big focus for 2019, but where exactly should you where to start your personalization development journey?

Buzzstream Review

SEO/ Tools & Trends

This review was last updated in March 2019 and is part of the SEO tools comparison report. View the entire report here. Introducing the tool Unlike Raven Tools & Moz Analytics, BuzzStream is designed specifically to aid the link...

Digital Marketing Podcast Episode 211 - Larry Kim, Chat Marketing & MobileMonkey

Podcasts, Content Marketing/ Tools & Trends

Larry Kim explains why Chatbot Marketing will be the next big wave to rock the digital marketing world. Discover MobileMonkey, the tool he's built to help you catch that wave in this interview.

Raven Tools Review

SEO/ Tools & Trends

This review was last updated in March 2019 and is part of the SEO tools comparison report. Introducing the tool The Raven SEO suite of tools* was originally designed for SEO’s (and by an SEO agency) but they now...

A marketer’s guide to good user experience (UX)

Blog Posts, Usability

Join us as we take an in-depth look at user experience – or UX for short. What is UX, what are its core principles, and how can those principles be applied to an app or website? Furthermore, how can marketers measure customer experience...

The Honeycomb Model for Social Media Strategy

Blog Posts, Digital Strategy/ Social Media

oin us as we explore the honeycomb’s meaning, its origins, and how you can use it in your marketing work.

Voice Search: A Marketers Guide

Blog Posts, General Marketing/ Tools & Trends

Learn what voice search is, how people are using it, and how you can optimise your content to maximise performance in voice search results.

How to Search Engine Optimise Your Writing in 2019

Blog Posts, SEO

A comprehensive guide to search engine-optimising your web content in 2019. Learn how to plan, produce and finetune your writing according to the latest search standards.

Digital Marketing Podcast Episode 210 - Discover Valuegraphics

Podcasts, Content Marketing/ Tools & Trends

Is age really a suitable way to segment our Audiences? Author David Allison shares with us Valuegraphics, an exciting new way to segment based on human values.

Digital Marketing Podcast Episode 209 - How To Create and Produce Great Video Content

Podcasts, Content Marketing

Ciaran talks to Matt Green,  Founder and Executive Producer at Evo Films, a Los Angeles based creative content studio. Learn what the essential creative ingredients for producing great video are.
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