Digital Marketing Resources

 

Digital Marketing Podcast Episode 218 - Heartificial Empathy with Minter Dial

Podcasts, Digital Strategy

We explore with Author Minter Dial, how Empathy is effectively used in the workplace and how important it is as the marketing world embraces artificial Intelligence.

Digital Marketing Podcast Episode 217-Exploring SEO Link Building Techniques

Podcasts, SEO/ Tools & Trends

We explore the slightly controversial subject of link building techniques and debate how useful they are in terms of adding value to what you do. Are your link building efforts adding value around the content you link from and to?

Digital Marketing Podcast Episode 216 - Personal Voice Assistants

Podcasts, Tools & Trends

Voice Assistants are already having a significant impact on how consumers are consuming digital content. Explore with us how that might change your marketing.

How to set SMART Marketing Objectives

Blog Posts, Digital Strategy

What are SMART Marketing objectives, how do they apply to digital marketing activities, and how does SMART goal-setting fit into marketing strategy formulation? Join us as we explain one of the most useful frameworks in the business and...

Digital Marketing Podcast Episode 215-Celebrating 9 years of our Podcast

Podcasts, Tools & Trends

We are celebrating the ninth year of the digital marketing podcast. We take a look at a couple of news events in the news this week nine years ago and to celebrate with you all we invite you to try out a whole suite of useful tips and tools...

A marketer’s guide to TikTok

Blog Posts, Social Media

With over a billion downloads and counting, TikTok is one of the fastest-growing social platforms ever. If you’re over the age of 21, there’s a pretty good chance you’ve never even heard of it. Join us as we discuss what TikTok is,...

Digital Marketing Podcast Episode 214 - A Planning Masterclass with Peter Morville

Podcasts, Content Marketing

Peter Morville, Author of Planning for Everything, talks to us about more effective planning and how to achieve it. Discover what better planning might do for you, and your organisation.

Digital Marketing Podcast Episode 213 - Podcast Marketing Strategy

Podcasts, Content Marketing

To celebrate the launch of their latest book Podcast Marketing Strategy,Daniel and Ciaran explore some of the strategies that make podcasts such an effective content marketing vehicle for so many businesses. Listen in an discover what...

Link Research Tools Review

SEO/ Tools & Trends

This review was updated in April 2019 and  is part of the SEO tools comparison report. View the entire report here. Introducing the tool We’ve been using Link Research Tools for link building projects for many years, so it’s well...

Introduction to brand and trademark protection

Blog Posts, General Marketing

This article is intended to provide a useful introduction to Trademarks and brand protection so marketers can gain a better understanding of how it broadly works and is governed. Depending on your brand, countries of operation and...

Authoritas Review (Formerly Analytics SEO)

SEO/ Tools & Trends

This review is part of the SEO tools comparison report. View the entire report here. Introducing the tool Authoritas In summer 2018, Authoritas hit the digital marketing industry headlines when it acquired Linkdex, a key competitor in SEO...
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