Analytics & Data

 

Analytics & Data

Digital Marketing Podcast Episode 10 – PPC and Landing Page Optimisation

The second part of a 2 part interview, continued from last weeks episode, Ciaran and Rob explore the science behind ppc campaign landing pages, landing page optimisation, embedding forms, how to make your cottage look more french, A/B test...

Introduction to Conversion Marketing

Most of us spend an awful of of time on getting more traffic to our websites. What we don’t do enough of is look at what happens to that traffic when it arrives and see how we could get more from what we already have. When you look at it ...
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