This week we feature a couple of interviews from the Marketing Week Show in London, plus our first video for the podcast. Ciaran snook in at the end of a long day and pounced on some un expecting exhibitors for on the spot interviews. We talk to Dijon Designs about their innovative use of hologram technology to grab attention at the show and will also be featuring the very first video episode for you to see this technology in action.
We also grabbed some time with Tomato Source a creative company specialising in meaningful merchandise, and discuss with their Director Sophie Howes how companies can promote themselves at trade shows and stand out from the crowd with creativity and innovative approach to their show promotions.
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How to get in Touch:
http://www.twitter.com/danielrowles
http://www.linkedin.com/groups/Digital-Marketing-Podcast-2785308
http://www.facebook.com/digitalmarketingpodcast
http://itunes.apple.com/gb/podcast/the-digital-marketing-podcast/id373596600
QR codes are a great technology to supercharge the links between the physical world and your online content. In this episode we look at 4 key mistakes to avoid if using this great technology, while Ciaran gives a final plug to his report on QR codes by walking us through 25 ways to use this marketing technology to benefit your business and give great added value to your customers.
Read our complete guide to QR codes for digital marketing
http://www.targetinternet.com/complete-marketing-guide-to-qr-codes/
How to put contact details into a QR code
http://www.targetinternet.com/putting-your-contact-details-into-qr-codes/
Recommended QR code creator
delivr.com
List of QR code software for different devices
http://analytics.percentmobile.com/device_qr_code_readers/
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How to get in Touch:
http://www.twitter.com/danielrowles
http://www.linkedin.com/groups/Digital-Marketing-Podcast-2785308
http://www.facebook.com/digitalmarketingpodcast
http://itunes.apple.com/gb/podcast/the-digital-marketing-podcast/id373596600
Back by popular demand, Ciaran and Daniel share their current crop of top tools they have been playing with and experimenting with to help them in their daily mission to save time for them, and their website visitors. Google page speed analyser, more linked in tools, a fun new URL shortener with geo location targeting, plus some hot chrome plugins.
Google page speed analyser
http://pagespeed.googlelabs.com/
Google page speed analyser is also available as a plugin for firefox and Chrome
http://code.google.com/speed/page-speed/docs/extension.html
Linked in labs
Signal -for linked in
http://www.linkedinlabs.com/signal
timeline – for linked in
http://www.linkedinlabs.com/timeline
Google Fast Flip
If you enjoy flip books on IOS platform…check this online service out
fastflip.googlelabs.com/
Google internet stats
The latest digital stats from google at your fingertips
http://www.google.co.uk/intl/en/landing/internetstats/
Cli.gs
Supercharged URL shortening service with geo-location targeting and deep analytics
http://cli.gs/
Google Chrome
Daniels current favourite browser!
http://www.google.com/chrome
Google chrome speed test videos
http://www.youtube.com/watch?v=4viKjxJqId0
Evernote plugin for google chrome
https://chrome.google.com/webstore/detail/pioclpoplcdbaefihamjohnefbikjilc
viewthur
Expand short URLs and display the full URL ( the .25 tool)
https://chrome.google.com/webstore/detail/jkncfnbcgbclefkbknfdbngiegdppgdd
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How to get in Touch:
http://www.twitter.com/danielrowles
http://www.linkedin.com/groups/Digital-Marketing-Podcast-2785308
http://www.facebook.com/digitalmarketingpodcast
http://itunes.apple.com/gb/podcast/the-digital-marketing-podcast/id373596600
Episode 36, We look at Page Turning solutions, the great way to turn your pdf to flash to create a great page flip solution for your readers. We share with you some great tools for creating page turners for free, and share our thoughts flash and Html 5 options plus share our top tips on how to create an engaging page flip experience.
Rectoverso by @BradEstey
HTML 5 page turner app that is under 10k!
http://10k.aneventapart.com/Uploads/325/
Do also check out the other under 10K apps entered into the competition, there is some amazing html 5 stuff. ( keep hitting the explore more apps button- there is lots here!) :-
http://10k.aneventapart.com/
Just because you can doesn’t mean you should!
www.facebook.com/decathalonportugal ( seems to be down- so find live page turner here… check out pulsating tent on P13 / 14)
http://goo.gl/Mzt0I
Google think quarterly
Format defining digital publication
http://thinkquarterly.co.uk/
Issuu - an amazingly great free page turner solution
http://issuu.com/
Hype – a mac html 5 authoring tool
http://goo.gl/1g2LA
Zmags - High end page turner solution with some amazing premium features including custom e-commerce integration. Since recording this show we have been in touch with them to discover little more. They have offices in US, UK and Europe, and they do a lot more than we realised, having just launched an CommercePro solution which supports IOS device options and has some of the best analytics on this type of platform we have ever seen. We loved their page turner heat map feature! They also run some great free online webinars and have an really helpful support team. ( possibly more on this in a future episode)
Definitely worth taking a look at what they offer!
http://www.zmags.com/
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How to get in Touch:
http://www.twitter.com/danielrowles
http://www.linkedin.com/groups/Digital-Marketing-Podcast-2785308
http://www.facebook.com/digitalmarketingpodcast
http://itunes.apple.com/gb/podcast/the-digital-marketing-podcast/id373596600
Episode 35,
It’s our birthday edition. We have been going for a whole year, so we thought we would take a look at what we have done over the past year, what has worked and what we have learned, and in the process share some of our stats and learning with you all. We talk through our top 5 episodes, plus our top five Target Internet online articles. We also discuss Facebook Edgerank, Ciaran gratuitously plugs his QR code article, and we encourage you to join in on our Facebook, and linked in groups.
Subscribe in iTunes
How to get in Touch:
http://www.twitter.com/danielrowles
http://www.linkedin.com/groups/Digital-Marketing-Podcast-2785308
http://www.facebook.com/digitalmarketingpodcast
http://itunes.apple.com/gb/podcast/the-digital-marketing-podcast/id373596600
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This is test post that includes an MP3 player file to play a podcast entry.
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This is test post that includes an MP3 player file to play a podcast entry.
This is test post that includes an MP3 player file to play a podcast entry.
This is test post that includes an MP3 player file to play a podcast entry.
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