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Posts Tagged Google Analytics

Social Media Measurement

Social Media Measurement

Effective measurement of social media needs us to go beyond volume based metrics. Explore how to look at the ROI of your social campaigns.

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Digital Marketing News – Latest Update 11

Digital Marketing News – Latest Update 11

Our roundup of research insights and best practice advice from the month The biggest news this month was of course the launch of Apple’s new iPhone 5S and 5C. As with all Apple updates, there was huge speculation around the new features and look of the latest […]

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Digital Marketing News Update – iPhone5, Google Analytics Updated Version and Finding Love with Facebook Advertising

Google Analytics update Wednesday saw the launch of Google’s latest version of Analytics boasting a host of new core functionality. The upgrade is currently only available as a beta and users can chose which version they access with the ability to switch between the two until Google […]

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