Social Media

 

Social Media

6 ½ Hilarious Social Media Marketing Failures

6 big brand social media fails & when does a fail become a WIN? If you’re looking for examples of what not to do on Social media, learn from the mistakes of these big brand marketing fails & how to turn a fail into a win. Am...

6 Innovative Ways Brands are Using Real Experiences to Create Sharable Content

In a continually evolving social media landscape, consumers are becoming less willing to sit through corporate trade driving videos prompting a purchase; this has driven a surge in experiential activations with everyday people as the partic...

Digital Marketing Podcast Episode 129 - How to Get Social Media Buy-in from your Organisation

Daniel talks us through getting leadership buy in to key digital transformation projects by answering some of the tough questions you might be asked. Tough questions we tackle: How to deal with negative conversations online How to...

Digital Retail: Grocery Insights

Mentions of Grocery Delivery Services UK vs. US Mentions of online grocery shopping have roughly doubled since the beginning of the year in the US market, reflecting the fast changes in the market. Big retailers like Costco and Target are ...

Why Including Social Feeds in Search is Bad for Consumers

The inclusion of Twitter feeds in Google search results may seem vaguely interesting on first inspection, and its impact on search results is at best speculative, but the stats below, in my opinion, mean that this could actually be misleadi...

Digital Marketing Podcast Episode 121 - How to Maximise Your Facebook Reach

Ciaran and Daniel share their top tips on how to increase the reach of your digital content in Facebook using some simple techniques an...

Digital Marketing Podcast Episode 117 - Discover Twitter's Periscope

Daniel introduces us to Periscope, a great new tool from Twitter that enables you to broadcast live video events directly from your mobile. Not only do you have the ability to stream live events, but you can also save the video to provi...

Digital Marketing Podcast Episode 113 - Social Media Insights, The Brandwatch Interview

Daniel talks to Joel Windels, VP of Inbound Marketing at Brandwatch, about the company's rapid growth and their ethos and culture that underpins building a community of active global users. Joel also talks about what’s next for Brandwatch...

Content Marketing - Maximising Engagement Infographic

Top tips for maximising the impact of your Content Marketing that looks at understanding the user journey,  selecting content topics and understanding how search optimisation and social media work together. [caption id="attachment_7020"...
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