Ciaran talks to Will from Big Button about their online Video platform Buto.tv
Find out more at http://get.buto.tv
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The team speaks with Phil Treagus-Evans, author of the new book Human First Marketing, to explore why now, in a world dominated by AI, automation, and synthetic content, marketers must rediscover their humanity.
Step‑by‑step prompt frameworks for improving existing content marketing, including why it works, workflow, a ready‑to‑copy prompt, and what to measure next.
A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.
In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.